Following my previous blogs on this site, and on Daniel Nettle’s site, which introduced the concept of the Double Dividend of Safety, I’m now pleased to announce that Richard Brown and I have start work on the Double Dividend of Safety Project, funded by Lloyd’s Register Foundation.

The Double Dividend of Safety Project will work to understand how improving people’s safety can also lead to positive individual health behaviour changes. We will work with organisations to raise awareness of this concept and to help them apply it in their work. Using data from the Lloyd’s Register Foundation World Risk Poll we plan to develop a data dashboard to help organisations estimate the impact that improving different types of safety could have on numerous health behaviours. To make this happen, we’ll also collect validation data in countries representing each of the inhabited continents. These data will not only make it possible to do the statistical modelling that will underly the data dashboard, but they will also enable analyses which will generate new insights into the relationships between risk exposure and health behaviour. Further updates to come!

More details on the project website, at: https://www.doubledividendofsafety.org/